Complacent or Stuck?

By Mike Philie
In April 30, 2009

The story from within many printing companies is that the sales staff has become complacent, content with their existing business and they've even been called lazy. The challenge in trying to fix this situation is in determining whether they are really complacent or just stuck. Stuck with the same selling skills that allowed them to win business and build relationship years ago but perhaps isn't as effective in today's market?

Before writing the sales force off take a good hard look to see if they need to update their skills and revise their approach to today's market. 
Mike Philie

Mike works with printing companies that are not satisfied with their sales and business development performance, and are looking to get objective advice and strategic direction on how to improve the results of their business. His engagements can range from providing input on the overall sales strategy to building business development pipelines while training the processes of “selling” in today’s marketplace. Mike quickly establishes himself as a trusted resource and advisor to the owners and senior staff of his client companies through his personal involvement, and very quietly and effectively becomes an extension of their staff.

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