It's About Choices: Risks

By Mike Philie
In November 30, 2008

I'm told that we control our own destiny. I believe that the paths our careers and our lives travel are made up of the many choices we've made throughout the journey. Now looking back for a minute, how many of those choices were on purpose? As we face these uncertain economic times, my guess is that it's more important than ever to be focused on the decisions or choices that we make.

For print sales folks these decisions can revolve around doing the same thing over and over and hope that the results improve, or perhaps you're one of the few willing to try something new that will test your selling and business skills or may make you a bit nervous. That's OK. Maybe things like:

  • Learn something new about business, about how companies (your clients') make money
  • Become the "go to person" for mailing or on-line job submission… pick something!
  • Try to get an appointment with a C-Level executive at your next 2-3 prospects (for those who don't already try this)
  • Learn something or try something that can benefit your business that can make you a better sales executive and is a real stretch for you. Work hard at it.

I don't see enough sales people trying new things, learning new skills, putting themselves at risk in order to really change the game. I don't mean physical or monetary risk, I mean intellectual challenges that really push you to the next level of business success. Come on, let's make the choices that will lead you out of the pack and help you on your journey to the top.

P.S. Now is a good time to start…

Mike Philie

Mike works with printing companies that are not satisfied with their sales and business development performance, and are looking to get objective advice and strategic direction on how to improve the results of their business. His engagements can range from providing input on the overall sales strategy to building business development pipelines while training the processes of “selling” in today’s marketplace. Mike quickly establishes himself as a trusted resource and advisor to the owners and senior staff of his client companies through his personal involvement, and very quietly and effectively becomes an extension of their staff.

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