Leadership, Marketing, and Strategic Management Experts Offer C-Suite Insights at AMSP/NAPL/NAQP Executive Leadership Summit
David Horsager, Wayne Peterson, and Chris Bondy join Andrew Paparozzi and Leo Raymond as general session presenters at the Jan. 19-21, 2015 conference in Las Vegas.
East Rutherford, N.J. (December 8, 2014)―Leadership, marketing, and strategic management experts David Horsager, Wayne Peterson, and Chris Bondy will help graphic communications industry leaders get 2015 off to a great start as keynoters at the AMSP/NAPL/NAQP Executive Leadership Summit, Jan. 19-21, 2015, at The Wynn-Las Vegas.
The trio will lead general sessions at the industry’s ultimate thought leadership conference for printers, mailers, fulfillment, and marketing service providers, which will also feature breakout sessions devoted to Strategic Planning, Sales, and Fulfillment. The event will be co-located with EFI Connect, Jan. 20-23, and both conferences will share some informative sessions and networking social events that will be open to all Executive Leadership Conference attendees.
The two-and-a-half day Executive Leadership Conference features several targeted C-Suite General Sessions, including:
- “The Leadership Edge” with David Horsager of Horsager Leadership, Inc., who will introduce a new method that guides leaders to identify top priorities, align daily activities, measure change, and implement the “Eight Pillars of Trust” framework. He will also cover six ways to motivate your team and ingredients for building and leveraging team momentum.
- “Becoming Real Marketers: Why It is Vital and What It Takes” with Wayne Peterson of Black Canyon Consulting, who will show how to discover the real (and often unspoken) client desires, break the pattern of working from unproven assumptions, gain client support for information-gathering and service-creation processes, and gain “trusted advisor’ status.
- “Moving Up the Food Chain” with Professor Chris Bondy of Rochester Institute of Technology, a two-part session designed to help service providers better position themselves upstream to win large recurring projects with strategic offerings relevant to decision makers who control budgets.
The conference will also feature the always-enlightening State of the Industry report from AMSP/NAPL/NAQP Senior Vice President and Chief Economist Andrew Paparozzi, who will discuss current and expected business conditions; industry sales, price, and profit trends and hiring plans; as well as print’s role in today‘s communications mix, the products and processes with the most growth potential, and simple but effective actions to help industry companies win the future.
The Summit will include two general session updates related to postal and mailing issues. AMSP/NAPL/NAQP postal expert Leo Raymond will present a Postal and Legislative Update, his semi-annual review of postal issues that impact graphic communications industry businesses. In addition, a U.S. Postal Service representative will present a Postal Service Update, a brief review of current U.S. Postal Service strategies to reach financial stability and position itself in the new communications marketplace, followed by a question and answer period. Incoming Postmaster General Megan Brennan has been invited to present the update at this year’s conference.
“The general sessions and carefully tailored track seminars will offer Executive Leadership Summit attendees an opportunity to gain a clear understanding of the industry big picture and learn how to apply that knowledge to the strategic and tactical initiatives that will drive their companies to greater success in 2015,” says AMSP/NAPL/NAQP Chief Operating Officer J. Kenneth Garner. “There will be no better way for those in industry executive management positions to access expert insights, exchange real-world ideas with their peers, and start their companies’ new year off right.”
Association members who register for the Executive Leadership Summit by Dec. 19, 2014, will also receive complimentary admission to the full EFI Connect conference and the Summit’s Executive Leadership Luncheon, featuring Jonathan Margulies of The Winterberry Group on “Lessons Learned: What a Decade of Disruption Tells Us.” Margulies will also moderate an Executive Leadership Roundtable, where business leaders will discuss their biggest challenges and how they are reinventing their companies to move forward.
Site of both the Executive Leadership Summit and EFI Connect is The Wynn-Las Vegas, a spectacular venue featuring 35 casual and fine dining options, six refreshing pools and a 60,000 square foot beach club, two award-winning spas, lush gardens, an 18-hole golf course, and high-end retail shops.
Basic registration for the Summit is $950 (additional registrants $650 each). Registration for the VIP Package (including admission to EFI Connect and the Executive Leadership Luncheon) is $1,150 (additional registrants $850 each). A spouse/guest program registration is just $250. Association members who register by Dec. 19 receive a free VIP package upgrade.
Dec. 19 is also a key date for hotel reservations. The average daily rate at The Wynn is $499, but conference registrants who reserve a room by Dec. 19, 2014, can enjoy a conference rate of just $184 per night (plus sales tax). To receive the special rate, hotel reservations must be made through the conference registration site, not by contacting The Wynn directly.