NAPL Printing Business Index Rises in January

By Andrew Paparozzi
In February 25, 2011

The NAPL Printing Business Index™ (PBI™) rose to 52.1 in January, from 43.7 last June and 39.3 last February. Combined with November’s 51.2 reading, the PBI has now been above 50.0 for two consecutive periods for the first time in three years. (The PBI combines several key indicators, including quote activity, confidence, payroll hours, and pricing, into a single measure of printing industry activity. A reading above 50.0 means more of the companies NAPL surveys report activity is picking up; a reading below 50.0 means the opposite.)

Of course, a 50.0+ Printing Business Index in early 2011, when our industry is rebounding from its deepest recession on record, is very different from a 50.0+ Printing Business Index in late 2007, when our industry was completing its fourth consecutive year of growth. But we are finally rebounding. And as discussed in our previous post, “Commercial Printing Industry Forecast: Growth Expected Through 2015,” this rebound is likely to bring sustained, significant growth—at least to the companies that are best prepared for what our industry is becoming.

What are you seeing? Please comment below.

PBI Jan11• 

Andrew Paparozzi

Epicomm's Andrew Paparozzi, Vice President/Chief Economist, is well-known for his accurate and thoughtful discussions on the economy and US commercial printing industry. A foremost author and speaker on economic business trends in the printing industry, Paparozzi heads Epicomm's Printing Economic Research Center.

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