New York, Los Angeles, Chicago Metro Areas Tops for Printing Establishments

By Andrew Paparozzi
In February 25, 2010

The top three metro areas, New York Los Angeles, and Chicago, account for over 17.0% of the printing establishments in the United States, while the top 10 account for over 30.0% of total, according to County Business Patterns, U.S. Census Bureau. (See table below.)

These data reaffirm the data in the recently produced download, Printing Industry Profile: 2008 State Ranking by Establishments and sales, available to all here that our industry is both geographically concentrated and geographically diverse.

However, it is critical to understand that due to structural change, geographic distributions no longer mean what they used to mean. Whereas competition was limited within a particular region, state, or metropolitan area, with digitization and the Internet breaking down boundaries we are no longer just competing with the printer next door. Where we used to know the competition, we now have to anticipate the competition because as NAPL has
long emphasized, the next wave can come from anywhere and from any direction. (See the NAPL State of the Industry Report, Eighth Edition.
)

PIC

Andrew Paparozzi

Epicomm's Andrew Paparozzi, Vice President/Chief Economist, is well-known for his accurate and thoughtful discussions on the economy and US commercial printing industry. A foremost author and speaker on economic business trends in the printing industry, Paparozzi heads Epicomm's Printing Economic Research Center.

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