Postal Boot Camp’ Offers Printers & Mailers a Primer On Link Between Mailpiece Design & Postal Regulations
One-day course in New York City promotes an understanding of how direct mail can be produced and processed to meet USPS standards cost effectively.
(New York, N.Y., February 20, 2014)―The Association of Marketing Service Providers (AMSP), the National Association for Printing Leadership (NAPL), and the National Association of Quick Printers (NAQP) invite printers and mailers to attend a Postal Boot Camp in New York City on Thursday, March 20. AMSP, NAPL, and NAQP merged earlier this year to create a new association to serve the full-spectrum needs of the evolving graphic communications industry.
Co-sponsored by the New York Chapter of AMSP (AMSPNY) and Printing Industries Alliance (PIA), the one-day program will be held from 8:30 a.m. to 4:30 p.m. at Club 101, 101 Park Avenue (between 40th and 41st Streets). It has been designed to give attendees a basic overall knowledge of the relationship of postal regulations, mailpiece design, and related postage costs.
George Heinrich, known as the Postal Professor, will lead the seminar. In the mailing industry for over 40 years, Heinrich is a featured speaker, teacher, and trainer who provides on-site mail- and fulfillment-related training and operational evaluations. He uses humor to make the content easier to understand and keep the program moving, and his Boot Camp seminars have won Four Star ratings for over a decade. The March 20 date will be the only time the program is presented in the New York area this year. Among the topics that will be covered in the seminar:
- Meet your uncontrollable partner―the USPS
- Speaking Postal – BMC, SCF, NCOA, CASS, DPV
- Classes of Mail
- Shape Based Processing―Size Does Matter
- Barcodes and Automation
- Tracking Codes
- Tabbing Folded Self Mailers
- How Pre-sort Works
- Data Management
- iMb Credits
- Seamless Acceptance
- Transportation Discounts
- Quality Addressing
The sponsoring associations recognize and support the integration of the multi-functional aspects of services offered by today’s printers and mailers and believe this seminar will help companies that provide one or both services understand how direct mail can be produced and processed to meet USPS standards and regulations and achieve the most cost-effective results for their customers.
Fee for the program is $150 for the first attendee and $125 for each additional attendee from the same firm. Click here for more information or to register, or contact Jim Prendergast at (212) 217-6824 or firstname.lastname@example.org, call Kim Tuzzo at (716) 691-3211, or visit www.pialliance.org.